Position Marketing Automation Manager
Location Boston
Starts As soon as right candidate is found
Duration Ongoing
Status Full Time
Rate DOE
Our Boston-based client in the childcare/education space, is looking for a full time Marketing Automation Manager with proficiency in Marketing Automation tools, preferably Salesforce Marketing Cloud (Exact Target), to join their Marketing team.

The Marketing Automation Manager will be working directly with the Senior Director of Marketing & Client Engagement to execute and report on customer email marketing programs like newsletters, events and retention programs.

Responsibilities include:
- Create automated, multi-touch, targeted digital marketing programs
- Assist in defining target audience strategy, testing methodology and measurement of effectiveness
- Accountable for quality execution and timeliness of all email projects
- Monitor daily email sends and data transfer processes to ensure proper execution
- Report on the delivery of email campaigns and journeys
- Keep management in the loop on email performance against goals and objectives

The best fit will have:
- 3-5 years experience in a Marketing Automation role
- Experience working within Marketing Automation tools, with Salesforce Marketing Cloud (ExactTarget) being the most ideal
- Experience managing multiple projects and working with multiple stakeholders/teams
- Understanding of persona-based marketing, targeting and segmentation

The Marketing Automation Manager role is full time opportunity to join an expanding, collaborative team!

If this sounds like you, apply today!

Submit resume (and samples if applicable) to: cc113@jobalert.creativecircle.com