ABM Marketing Manager - Rockville/Gaithersburg, MD

Starts June/July 2021
Duration Full time
Status Full Time
Rate Up to $100k Annually
Our client is a global software company that is looking for an ABM Marketing Manager to join their team.

The ABM Marketing Manager will lead the integration of a new ABM Marketing strategy, applying strategic recommendations and working alongside an external vendor to ensure a seamless integration of ABM tactics to drive revenue.

ABM Marketing Manager Responsibilities:
- Lead and manage the integration and implementation of ABM programs, organizing among internal and external resources.
- Develop ABM strategy to align with account segments that drive responses and foster leads and conversions for sales teams.
- Manage campaign messaging and the application of digital tactics, collaborating with internal teams to execute.
- Work strategically to analyze data and campaign performance that guide decisions and optimization opportunities.
- Report on paid digital advertising initiatives across LinkedIn and Google.

ABM Marketing Manager Requirements:
- 4+ years Demand Gen and digital marketing experience required ; B2B SaaS experience required.
- 3+ years working on ABM campaigns and knowledge of ABM best practices.
- Proficiency in ABM tech stack including Demandbase, Engagio, 6sense, Folloze, etc.
- Experience working within a CMS and Marketing automation tools required ; Hubspot preferred.
- Strong communication and writing skills.

Submit resume (and samples if applicable) to: cc309@jobalert.creativecircle.com


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