Sr. Specialist, Marketing Integration - Alexandria/Arlington, VA

Starts Within a Couple Weeks
Duration Full-Time
Status Full Time
Rate Up to $85,000/year
Our global professional association client in Alexandria, VA is looking for a Sr. Specialist, Marketing Integration to join their team. This position is ONSITE Tues.-Fri. and remote on Mondays.

This position is 50% develop content/copy and 50% execution and analysis of the campaigns.

The ideal candidate will have experience developing copy and executing integrated marketing automation campaigns. Please include writing samples.

Duties of the Sr. Specialist, Marketing Integration:
- Write marketing copy for marketing campaigns i.e. emails, banner ads, direct mailers, call scripts, etc focused on a call to action
- Deploy and execute integrated marketing campaigns and plans through traditional channels and Marketo
- Work closely with the analytics team and based on data work to optimize copy to increase engagement and growth
- Analyze data and create actionable recommendations
-Segment audience communication for target audience and audience journey
- Manage the marketing automation campaigns and operations through the lifecycle

Requirements of the Sr. Specialist, Marketing Integration:
- Bachelor's degree in marketing, communications, English
- 5+ years of experience writing marketing copy, executing campaigns, deploying emails
- Experience developing email, social copy - include samples
- Experience with Marketo or Eloqua highly preferred
- Understanding of content marketing based on audience segmentation (writing, targeting, deployment)
- Knowledge of SEO/SEM highly preferred

Submit resume (and samples if applicable) to: cc289@jobalert.creativecircle.com


For Creative Circle to represent candidates for freelance opportunities, applicants must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa.