Senior Account Executive - WFH during Covid-19

Starts Within a Couple Weeks
Duration Possible Full Time
Status Full Time
Rate Up to $100,000 DOE
A client in Frederick, MD is looking for a Senior Account Executive to join their team.

This is a fully remote position during COVID with the expectation to be onsite after things open up.

Responsibilities of the Senior Account Executive:
- Develop and maintain relationships with clients
- Develop and manage implementation of metrics-based marketing plans and strategies
- Analyze program results, provide ongoing strategic and planning recommendations through quarterly planning, and monthly results reporting
- Works with teams to identify additional solutions and opportunities for existing clients, and successfully
onboard new clients and programs
- Manages client profitability and program budgets
- Ensure alignment of goals and objectives, including
clients’ budget planning
- Ensure alignment of brand strategy and client objectives
- Present marketing plan to clients
- Lead reporting integration to develop quarterly
- Lead quarterly planning meeting with client
- Work with teams to write proposals and develop appropriate scopes and schedules for ongoing client work
- Write campaign creative briefs

Requirements of the Senior Account Executive:
- Broad knowledge of integrated marketing communications strategy development and implementation, including digital and content marketing, direct mail, traditional
advertising, branding, collateral production, and public relations
- 7-10 years of business-to-business marketing experience
- 5-7 years of supervisory experience
- Excellent writing skills
- Basic knowledge of Mac computers, especially with Microsoft Office Suite
- Senior living marketing experience greatly preferred but not required
- Ability to travel overnight when necessary
- Bachelor’s degree

Submit resume (and samples if applicable) to: