Digital Strategist - Other MD

Starts Within a Couple Weeks
Duration Possible Full Time
Status Full Time
Rate Up to $75,000/year DOE
Our agency client in Lanham, MD is looking to add a full-time Digital Strategist to their team.

Responsibilities of the Digital Strategist:
- Responsible for leading digital campaign execution .
- Provide strategic direction for email marketing campaigns, online acquisition efforts, social media outreach, and other digital marketing efforts.
- Provide reporting and identify trends and opportunities for growth.
- Work with internal teams to generate digital campaigns to support client goals.
- Ensure overall quality control of all digital assets; ensuring timeliness and accuracy of deliverables including multi-channel testing plans, campaign reports and change.
- Lead internal meetings.
- Ensure deadlines and budgets are met.

Requirements of the Digital Strategist
- 2-3 years of online marketing and fundraising experience.
- Knowledge of and experience with online marketing for nonprofits, including email campaigns, advocacy, social media, fundraising, and digital acquisition channels.
- Development and implementation of online fundraising strategies, including management of communications calendars.
- Familiar with digital direct response marketing strategy and tactics, and how to measure the impact of various channels and campaigns.
- Be able to handle multiple complex projects
- Comfortable working with data and using past results to drive future strategy.
- Experience with platforms such as Blackbaud Luminate Online, Salsa, Classy, Engaging Networks highly desired.
- Knowledge of CMS and web editing software a plus.
- Experience with Google Analytics and/or Google AdWords a plus.

NOV. 2020

Submit resume (and samples if applicable) to: