Marketing Automation Strategist

Location Minneapolis, MN (Fully remote)
Starts July / August
Duration Full-Time
Status Full-Time
Rate Dependent on experience, $120K - $165K annual salary.
Our financial client is looking for a Marketing Automation Strategist to join the digital asset management group.

You will join a brand new team focused in MarTech and Analytics in a new role. Great opportunity to make this role your own with lots of autonomy.

This role is:
- Fully remote (Must be US based)
- Any time zone
- Direct hire / FTE

The ideal Marketing Automation Strategist will have:
- 5-7+ years related experience
- Deep Marketo knowledge (Marketo SI / Sales Insight)
- Strong Lead Scoring background
- Pardot / Hubspot Lead Scoring background
- Experience with customer data platforms preferred, or interest in exposure and learning.
- Segmentation experience preferred
- 1-2 years experience with lead scoring program development and management (e.g. Marketo Sales Insight, Pardot, Demandbase, Hubspot, etc. Marketo Sales Insight preferred).
- 2-4 years marketing automation experience with customer data platforms and marketing automation technologies (e.g. Blueconic, Adobe CDP, Amperity, etc. Blueconic preferred).

Marketing Automation Strategist's Day to Day:
- Responsible for Lead Scoring Program Management (50% of the role)
- Responsible for planning and leading the development and execution of marketing automation and lead nurturing strategies and tactics
- Extensive marketing/lead nurturing program development expertise
- In conjunction with marketing and sales leadership, define, build, and ultimately optimize engagement scoring models and nurture campaigns.
- Partner in tandem with sales, marketing, and an external agency partners
- Act as the liaison between marketing and sales

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Submit resume (and samples if applicable) to: hilary.gable@jobalert.creativecircle.com


About Creative Circle
Creative Circle is a recruiting agency, and we proudly match professionals with companies looking for talented team members. The above listing is for a role with one of our clients. Our connections at top companies get your resume in front of the right people and access to amazing positions that aren't posted anywhere else. If you’re a good fit for this role (or another we're currently working on), a local recruiter will reach out to schedule a screening interview. We present only the top candidates to our clients.

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa.