Marketing Analytics Specialist

Location Saint Louis, MO (Fully remote)
Starts June 2022
Duration December 2022
Status Freelance
Rate up to $75/hour
Our Financial Client is seeking a Marketing Analytics Specialist with Google Tag Management experience for a REMOTE for a 7 month assignment starting in June!

Marketing Analytics Specialist Responsibilities:
- Ability to understand business objectives, strategies, business questions and coach them on measures of success/KPIs
- Define measurement plans, data requirements, benchmarks and forecasts, and utilizing analytics tool suite to meet the divisional needs
- Deliver reports, research, analysis or custom insights and present findings to teams
- Advise teams on how they might apply learnings to their channels, campaigns, projects to optimize the client experience and improve business results
Job Description
- Create and configure tags and triggers in Google Tag Manager across environments
-Conduct end-to-end user acceptance testing in development, clone and production environments
- Troubleshoot broken site tags or tag revisions
-Develop tag taxonomy documentation in partnership with product owners and business sponsors
- Work with Google Analytics reseller vendor to develop technical data layer specifications aligned to tag taxonomy
- Submit tagging related user stories in Jira or coordinate with product owner
- Place and QA media, retargeting and other analytics tags
and maintain accurate tag governance documentation

Marketing Analytics Specialist Qualifications:
- Proven ability to configure, test and deploy tags via tag management systems Google Tag Manager strongly preferred, or demonstrated ability to learn and leverage new tag management system quickly
- Strong technical abilities in understanding and/or coding data layers, Javascript to define trigger logic
- Strong understanding of Google Analytics dimensions, metrics, variables, custom dimensions and tag outputs
- Experience with release management and configuring tags in multiple environments development, clone, production



Submit resume (and samples if applicable) to:

About Creative Circle
Creative Circle is a recruiting agency, and we proudly match professionals with companies looking for talented team members. The above listing is for a role with one of our clients. Our connections at top companies get your resume in front of the right people and access to amazing positions that aren't posted anywhere else. If you’re a good fit for this role (or another we're currently working on), a local recruiter will reach out to schedule a screening interview. We present only the top candidates to our clients.

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa.