Position Product Marketing Manager (eLearning)
Location Washington, DC
Starts Within a Couple Weeks
Duration Ongoing
Status Full Time
Rate Up to $100,000 DOE
Our association client in Alexandria, VA is seeking a Product Marketing Manager to join their team.

The Product Marketing Manager will lead the marketing for eLearning products and services from planning to execution.

Product Marketing Manager Responsibilities:
- Develop innovative vision and launch strategy for eLearning products.
- Work collaboratively with research teams to understand customers, identifying new requirements and providing recommendations for existing ones.
- Conduct competitive analyses to support recommendations for marketing mix (pricing, positioning, and promotional activities)
- Lead Go-To-Market campaigns, guiding the production of creative content for digital and print materials.
- Provide recommendations and advisory on strategic partnership opportunities.
- Manage and maximize budget across product marketing activities.
- Consistently report on campaign progress.

Product Marketing Manager Requirements:
- 5+ years leading product management activities.
- Experience in online education/eLearning.
- Strong digital marketing experience, managing email, social, and paid search campaigns.
- Association or Nonprofit experience preferred.

JAN. 2020

Submit resume (and samples if applicable) to: cc289@jobalert.creativecircle.com