Web Marketing Manager

Location Washington, DC (Fully remote)
Starts Within a Couple Weeks
Duration 6 Months
Status Freelance
Rate Up to $108/hr, depending on location and experience
Our social media giant client seeks a Web Marketing Manager to join their team in this 6 month freelance role!

This role will be 100% remote, but you must be based in the following approved locations:
Baltimore, MD
Boston, MA
Houston, TX
Los Angeles, CA
San Diego, CA

The Web Marketing Manager will be responsible for the following:
- Develop and execute our Web content strategy
- Align web experiences that support product launches and on-going business
- Partner with internal teams and external agencies to deliver effective and compelling content that drive awareness, consideration and conversion
- Manage our cadence of Web updates with our cross functional stakeholders
- Build, QA and launch quarterly updates and monthly experiments across our direct to consumer site
- Test and optimize web elements to continuously improve our primary performance KPIs.
- Serve as the channel expert in XFN meetings informing our teams of upcoming updates and ensuring alignment across channels that drive traffic into the client's site
- Liaise with outside vendors such as creative agencys and other 3rd parties
- Build and maintain internal web reporting and provide regular performance reports to leadership

The ideal Web Marketing Manager should possess the following:
- 5-10+ years experience as a B2C web marketing manager or equivalent role.
- Experience developing content strategies that focus on B2C sales
- Experience writing creative briefs and working with both creative teams and engineering teams to deliver effective web experiences.
- 2-3 years of experience in successfully developing and executing SEO campaigns
- Understanding of search engine algorithms and ranking methods
- Experience with SEO industry programs, such as Google Analytics or Adobe Analytics
- Strong grasp on website analytics including tracking methodologies (tagging, UTM, etc)
- Experience working cross channel with an emphasis on web optimization and performance
- Experience working with external agencies to deliver creative assets

Creative Circle is focused on protecting the health and safety of our candidates, clients, and communities. Details of our job descriptions are always subject to change, e.g., on-site vs off-site. We follow the guidance of the CDC, WHO, CPHA, and government officials. If you have questions about a specific job posting, please contact us. Be well and stay well. - Creative Circle.

IND123

Submit resume (and samples if applicable) to: cc317@jobalert.creativecircle.com


About Creative Circle
Creative Circle is a recruiting agency, and we proudly match professionals with companies looking for talented team members. The above listing is for a role with one of our clients. Our connections at top companies get your resume in front of the right people and access to amazing positions that aren't posted anywhere else. If you’re a good fit for this role (or another we're currently working on), a local recruiter will reach out to schedule a screening interview. We present only the top candidates to our clients.

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa.