Digital Media Planner/Buyer

Location Lanham, MD (Fully remote)
Starts This Month
Duration Full-Time
Status Full-Time
Rate Up to $90,000/YR DOE
Our national direct marketing agency is looking for a Digital Media Planner to join their team, remotely, in a freelance and/or full time.

The job requires hands-on execution and management of paid digital campaigns.

The Digital Media Planner/Buyer will be responsible for planning or buying, and managing cross-channel paid digital media and conversion programs featuring programmatic display and native, paid social and paid search/PPC digital advertising, with a focus on donor acquisition and revenue generation.

Digital Media Planner/Buyer Responsibilities:
- Plans, places, and manages digital campaignsincluding research, strategy, execution, analysis, and ongoing optimizations.
- Uses a test and refines approach for clients with each plan being smarter than the previous one.
- Collaborates with client teams including account managers, project managers, digital strategists, and creative staff to develop thoughtful solutions that achieve our clients goals.
- Prepares and maintains media budgets and projections for internal teams and clients.
- Maintains a high standard of quality control for clients through accurate, timely and effective delivery of multi-channel digital media campaigns.
- Analyzes and interprets campaign data daily/weekly to improve performance and alert client and internal teams about potential shortfalls and optimizations.
- Negotiates buys and maintains good relationships with media vendors.

Digital Media Planner/Buyer Qualifications:
- 4+ years of experience developing and managing digital media campaigns, including at least two years of experience leading other digital media team members.
- Proficiency with Google Campaign Manager, The Trade Desk (or similar DSP), Google Ads, Microsoft Ads, Facebook, and Google Analytics; CMS knowledge a plus
- Working knowldge of paid search (Google and Bing) and paid social (Facebook)
- Wide and deep understanding of the digital marketing landscape with the ability to recommend appropriate tactics to generate acquisition and revenue growth through programmatic media, paid search and paid social media.
- Nonprofit experience is preferred
- Experience with e-CRM or donation platforms such as Blackbaud Convio/Luminate Online, Salsa, Classy, Engaging Networks highly preferred
- Ability to handle multiple complex projects and campaigns
- Bachelors degree

#IND123

Submit resume (and samples if applicable) to: Sydney.Johnson@jobalert.creativecircle.com


About Creative Circle
Creative Circle is a recruiting agency, and we proudly match professionals with companies looking for talented team members. The above listing is for a role with one of our clients. Our connections at top companies get your resume in front of the right people and access to amazing positions that aren't posted anywhere else. If you’re a good fit for this role (or another we're currently working on), a local recruiter will reach out to schedule a screening interview. We present only the top candidates to our clients.

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa.