Paid Search Manager

Location Atlanta, GA
Duration Full-Time
Status Full-Time
Rate Up to 140K / DOE
Our retail client has an exciting opportunity for a Paid Search Manager.

Responsibilities of the Paid Search Manager:
-Works with team to develop interactive search engine marketing strategies and campaigns
- Works closely with paid media, social media, creative and analytics teams to develop a holistic and omnichannel marketing strategy
- Monitors web analytics and pulls daily/weekly/monthly and ad-hoc Search reports in Google Analytics and other online marketing metrics tools
- Reviews data and reports for quality assurance
- Analyzes the effectiveness of Search marketing campaigns
- Summarizes data and draws insightful conclusions by identifying key performance indicators
- Stays informed on industry, competitor activities and new digital strategies
- Reviews creative needs and establish schedules, timeframes, and deadlines with designers and agencies
- Performs keyword and website research with recommendations
- Creates, implements and analyzes A/B landing page tests
- Audits and updates locations on Google My Business
- Determines budget allocations by tactic to maximize ROAS

Required for the Paid Search Manager:
- Experience with Google Search Ads 360
- Bachelor's degree required in Advertising, Marketing, or related field
- Minimum 5 years of relevant work experience in Search or Analytics
- Experience with: Google Ads, Google Analytics, & Bing Ads
- Excellent computer skills -- intermediate with Excel and PowerPoint
- Search copy writing and testing experience
- Experience creating and running tests through drafts and experiments
- Experience creating, managing and optimizing Google and Bing PLA, LIA and Showcase ads
- Building out locations and updating locations in Google My Business
- Budget management
- Automation experience
-Agency and /or client-side experience
- High attention to detail
- Ecommerce experience is preferred
- Flexible under changing deadlines and focuses on detailed execution
- Creating and managing ads on YouTube experinece is a plus
- Google AdWords and Google Analytics certified is preferred
- Strong presentation skills
- Google DV360 management is a plus
- Online to In-Store attribution preferred
- Reputation Management experience (i.e. Review Trackers, Podium etc.)

This is a full-time opportunity that requires being in the office at least 1-2 days a week now and will be onsite mostly next year in Sandy Springs.

NOV. 2021

Submit resume (and samples if applicable) to:

About Creative Circle
Creative Circle is a recruiting agency, and we proudly match professionals with companies looking for talented team members. The above listing is for a role with one of our clients. Our connections at top companies get your resume in front of the right people and access to amazing positions that aren't posted anywhere else. If you’re a good fit for this role (or another we're currently working on), a local recruiter will reach out to schedule a screening interview. We present only the top candidates to our clients.

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa.