VP of Marketing

Location (Hybrid)
Starts 12/06/21
Duration Full-Time
Status Full-Time
Rate Depending on experience
Our Financial Services client is seeking a full time Vice President of Marketing to join their team!

The VP of Marketing will report directly to the CEO and will lead the expansion and development of the company's online and off-line marketing efforts - including email, social media, advertising, thought leadership, partnership marketing, event marketing and public relations.

VP of Marketing Responsibilities:
- Manage events, promotional items, collateral and related budget
- Manage digital advertising ad spend to achieve target CPA
- Conduct market research that builds value propositioning and maximizes B2B marketing efforts
- Create and manage outbound lead generation campaigns.
- Supervise creation and management of marketing promotional and editorial calendars
- Create effective presentations to attorneys, healthcare providers, investment banks and other key stakeholders
- Manage lead generation projects, including selecting target audiences and building promotional campaigns
- Manage ongoing reporting on all campaigns, creating a report of efficacy of marketing efforts.
- Report, analyze and focus on profitable channels while adjusting others to be profitable.
- Create and implement newsletters and expert content for the company?s CEO, senior executives, customers, partners and employees.
- Manage marketing database and audience segmentation.
- Create copy for campaigns, including email, mailing, social media and web channels.
- Manage content for corporate website and blog.
- Create and manage ongoing reports (weekly and/or monthly frequency) measuring efficacy of campaigns and web traffic, social engagement, etc.
- Graphic Design experience with Adobe Acrobat, Illustrator and Photoshop a plus

VP of Marketing Requirements:
- 8+ years similar marketing experience
- 4+ years of online/digital marketing experience
- 4-year degree in marketing, public relations, communications or technology is preferred
- Travel 10-15% to support events, trade shows and trainings
- Salesforce and Pardot experience

This is a full time opportunity with benefits offered by the employers

Submit resume (and samples if applicable) to: Mallory.Orr@jobalert.creativecircle.com

About Creative Circle
Creative Circle is a recruiting agency, and we proudly match professionals with companies looking for talented team members. The above listing is for a role with one of our clients. Our connections at top companies get your resume in front of the right people and access to amazing positions that aren't posted anywhere else. If you’re a good fit for this role (or another we're currently working on), a local recruiter will reach out to schedule a screening interview. We present only the top candidates to our clients.

For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa.