Our client in the consulting services space identified the need to update their web content to reflect their service offerings more accurately. They needed specific expertise in several niche offerings but didn’t have the capacity internally to edit and fully rewrite net new content.
Problem
Our client in the consulting services space identified the need to update their web content to more accurately reflect their service offerings. They needed specific expertise in several niche offerings, but didn’t have the capacity internally to edit and fully rewrite net new content.
We were selected to build a content solution that enabled them to clearly communicate their unique solution-set value proposition to the marketplace via a new enterprise level website. The sum of content services included content development, content editing and project management services.
Solution
Our team worked closely with the client to build the content delivery operation:
- Industry specific teams of writer/editor partners were stood up to partner with a singular client sponsor who in turn would interface with the internal stakeholder team.
- Project management was centralized across verticals. The Senior Project Manager and our Engagement Manager built and delivered against a complex project schedule.
- We delivered financial transparency on a weekly basis via a detailed burn report tracking actual versus estimated spend against the project delivery plan.
Result
In just under (4) four months, we successfully delivered the following scope of work:
- 500 pages of context for a revamped site, including strategic briefing, strategic copywriting and delivery of copy decks.
- Optimized copy for high-scoring SEO.
- Content for 57 Insights landing pages, inclusive of meta description copy.
- Development of 40 subscriptions landing page copy.
- Development of 5 templates for events and specialty web modules.
- Proofreading support for 250 pages across US and Canada.
Our client, a non-profit organization founded by Van Jones that focuses on issues such as mass incarceration, climate change, and poverty, needed to drive funding for critical initiatives and were seeking a partner who could create a unique visual brand identity and strong messaging to drive action.
Problem
Our client, a non-profit organization founded by Van Jones, focuses on issues such as mass incarceration, climate change, and poverty. The client needed to drive funding for critical initiatives.
They chose us as their preferred partner because we understand how a unique visual brand identity and strong messaging can drive action and elicit responses in their PR and corporate communications efforts.
Solution
We built a dedicated PR and Corporate Communications Studio to support strategic and targeted initiatives across their main pillars:
- Green for All
- Justice
- Tech
- Fundraising / Development
Result
Our studio model produced key campaign deliverables while also optimizing process and workflow.
Key results include:
- Executed 500+ creative deliverables PR campaign assets, video, graphics, flyers, digital campaigns and more.
- Support for specific initiatives, end of year giving, and fundraising campaigns.
- Successful collaboration with various stakeholder groups including government, individual and community grassroots initiatives.
A luxury automotive brand’s internal creative agency needed help with their increasing workload and shifting priorities. As their workload grew exponentially, they lacked the necessary team and skillsets to meet demand.
Problem
A luxury automotive brand’s internal creative agency needed help with their increasing workload and shifting priorities.
As their workload grew exponentially, they lacked the necessary team and skillsets to meet demand.
Solution
We collaborated with the agency’s leadership to tackle their staffing challenges and needs.
After assessing their existing staff and upcoming projects, we developed a scalable staffing plan.
We then placed the following roles into various independent and integrated teams:
- Web Designers
- Traffic Managers
- Digital Project Coordinators
- Interactive Art Directors
- Account Managers
- Copywriters
Result
During our two-year partnership, our candidates provided the essential skills to bolster the agency’s internal team.
Our flexible staffing model enabled the client to efficiently adjust their team as needed, allowing them to adapt to both expected seasonal changes and unexpected talent shortages.
