Our client, a prominent PR agency, specializes in serving clients across diverse industries such as technology, aerospace, healthcare, and infrastructure development. They needed high-quality content writers to create engaging blogs, long-form articles, press releases, and business proposals for their clients.

Problem

Our client, a prominent PR agency, specializes in serving clients across diverse industries such as technology, aerospace, healthcare, and infrastructure development.

They needed:

  • High-quality content writers to create engaging blogs, long-form articles, press releases, and business proposals for their clients.
  • Content creators who could thoroughly understand the intricacies and specific needs of the various sectors they serve.

Solution

Leveraging our extensive network, we identified skilled content writers with expertise in the specified industries.

We matched our client’s projects with the most suitable writer based on their background and familiarity with the industry.

Result

Our candidates consistently delivered engaging content across Facebook, Instagram, and LinkedIn, significantly enhancing the client’s online presence.

Additionally, our client has repeatedly engaged with the same candidates for multiple projects, recognizing their exceptional performance in each engagement.

 

Our client provides cloud computing infrastructure for thousands of businesses around the world. The company gained market dominance by helping customers achieve faster business results with scalable, flexible and reliable computing services. When we met them, the client’s in-house social media team was also in need of fast results, as well as scalability, flexibility, and reliability. We delivered an on-demand team spanning strategy to production that created consistently on-brand and high-performing SoMe content.

Problem

The client’s in-house social media team needed fast results, as well as scalability, flexibility, and reliability.

Beyond just adding headcount, their social media leadership needed to improve the ROI of production cost and to exceed current KPI goals.

Solution

We put together a full-service team to support both strategy and content production that could be expanded as needed to support project volume and required competencies.

To improve ROI, we helped refine the messaging strategy, which was reflected in new, inventive templates for social posts.

Result

By gaining the flexibility to scale up as needed, the in-house social team was able to better serve internal clients, deliver more cost-effective results and increase capacity.

The full-service team created hundreds of social posts across four channels, which performed 10% better on average compared to previous content.

Our client was looking for strategy, efficiency, consistency, and quality when producing assets across 216 product SKUs. The existing operation was struggling to meet the demands of scaling content production while maintaining high standards. These inefficiencies were hindering the company’s ability to effectively engage with customers and compete in the market.

Problem

Our client was looking for strategy, efficiency, consistency, and quality when producing assets across 216 product SKUs. The existing operation was struggling to meet the demands of scaling content production while maintaining high standards. These inefficiencies were hindering the company’s ability to effectively engage with customers and compete in the market.

Solution

To address these challenges, we propose assembling a best-in-class team led by a Content Creation SME. The purpose for the team was to implement a sustainable operation encompassing people, platform, and process to facilitate the consistent delivery of premium content at scale.

By building a right-sized core team and continuously optimizing workflows, we were able to quickly streamline the content creation process, enabling advanced automation where possible.

Result

We delivered premium content allowing our client to effectively engage with customers while maintaining a competitive edge in the market.

This included:

  • Creative Assets: Product guides, price lists, brochures, comparison & compatibility charts, 360-degree product images, icons, videos, infographics, and more.
  • Copywriting: short-, medium, and long-form product descriptions.
  • Social Assets.
  • Paid Search/SEM.
  • Website design and content optimization recommendations.

Our Fortune 20 Health Services Provider client needed a solution that allowed them to say “yes” to the work of today, at a lower price point than their roster of agency partners had quoted.

Problem

Our Client needed a solution that allowed them to say “yes to the work of today” at a lower price point than their roster of agency partners quoted.

Solution

We were leveraged to stand up an overflow production studio that accommodated miscellaneous requests from the business that were out of scope for the internal team. The production studio continues to deliver quality, quick-turn production jobs as an extension of the internal team.

Result

Our model proved successful quickly with noticeable results.

  • Increase in quality control.
  • Better workflows.
  • More accurate archival of files.
  • Speed to market and cost savings.

Year to date, the studio team has completed nearly 600 projects and 1200 deliverables.